Personal profile
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 1 No Poverty -
SDG 6 Clean Water and Sanitation -
SDG 7 Affordable and Clean Energy -
SDG 8 Decent Work and Economic Growth -
SDG 9 Industry, Innovation, and Infrastructure -
SDG 10 Reduced Inequalities -
SDG 17 Partnerships for the Goals
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Dive into the research topics where Maher Itani is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Elucidating the role of team-managed social media in influencing sport fans’ purchase intention
Rai, J. S., Cho, H., Singh, A. & Itani, M. N., Oct 2025, In: Marketing Intelligence and Planning. 43, 6, p. 1080-1099 20 p.Research output: Contribution to journal › Article › peer-review
3 Scopus citations -
Research on women's entrepreneurship in Saudi Arabia: a bibliometric analysis and research outlook
Itani, M. N. & Nasri, B. M., 2025, In: Journal for International Business and Entrepreneurship Development. 17, 5, p. 1-37 37 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Social Media in Sport: A Systematic Review and Research Agenda Using the Theory, Context, Characteristics, and Methodology Framework
Rai, J. S., Kajla, T., Itani, M. & Cho, H., Sep 2025, In: International Journal of Consumer Studies. 49, 5, e70102.Research output: Contribution to journal › Article › peer-review
Open Access1 Scopus citations -
The Impact of Fantasy Cricket Motivational Factors on Participants’ Media and Gambling Consumption Behaviour: Fantasy Team Attachment as a Mediator
Rai, J. S., Itani, M. N., Dwyer, B. & Singh, A., 2025, In: Journal of Global Sport Management. 10, 1, p. 186-209 24 p.Research output: Contribution to journal › Article › peer-review
6 Scopus citations -
Addictive Product Endorsement by Celebrity Sports Players: Effect on Celebrity Personality and Consumers’ Purchasing Intention
Rai, J. S. & Itani, M. N., 1 Jan 2024, Internationalization of Sport Events Through Branding Opportunities. IGI Global, p. 21-40 20 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
Open Access